📑,,Zajisteni propagacnich kampani k projektum UNIV 2 kraje, NSK2 a koncept".
Procurement process summary
This process is to purchase ,,Zajisteni propagacnich kampani k projektum UNIV 2 kraje, NSK2 a koncept".
This contract was awarded by 🇨🇿 Národní ústav odborného vzdělávání v Praze for an amount of CZK 4,835,000 to 1 supplier. It was published on 2011-05-17 through open
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
Buying entity🇨🇿 Národní ústav odborného vzdělávání v Praze Buying unitnot reported Publication date2011-05-17 Contest statusnot reported DescriptionPredmet zakazky je rozdelen na 3 casti. Predmetem verejne zakazky pro cast A (dale jen VZ) je vyber dodavatele pro navrh a realizaci vybranych prvku propagacni kampane s pracovnim nazvem ,,Ucime se vsichni - a radi!", ktera si klade za cil informovat dospelou populaci Ceske republiky o dalsim vzdelavani, popularizovat dalsi vzdelavani jako jeden z moznych nastroju pro konkurenceschopnost na trhu prace a motivovat jednotlivce k ucasti v nem. Na zaklade zpracovani celkove komunikacni a medialni strategie kampane budou jeji jednotlive prvky na celorepublikove urovni realizovany. Tato cast zakazky je primo spojena s projektem zadavatele UNIV 2 KRAJE. Predmetem verejne zakazky pro cast B je vyber dodavatele pro navrh a realizaci kampane posilujici informovanost verejnosti o Narodni soustave kvalifikaci a o systemu uznavani vysledku dalsiho vzdelavani podle zakona c. 179/2006 Sb., a porozumeni verejnosti tomu, jak lze tohoto systemu vyuzit ke zvyseni vlastni konkurenceschopnosti na trhu prace. Realizovana kampan privede obcany k informacnimu/uzivatelskemu rozhrani Cesta k lepsi praci a napomuze masivnimu vyuzivani tohoto rozhrani. Tato cast zakazky je primo spojena s projektem zadavatele NSK2. Predmetem verejne zakazky pro cast C je vyber dodavatele pro navrh a realizaci komplexni komunikacni kampane. Cilem kampane je zajistit publicitu a PR aktivity projektu Koncept a efektivne zvysit informovanost o Koncepci dalsiho vzdelavani v CR (KDV) u cilove skupiny, tak aby se cilova skupina s KDV seznamila a aktivne ji prijala a podporovala. Motivovanost a aktivni pristup cilove skupiny je nezbytnym predpokladem pro uspesnou implementaci KDV. Tato cast zakazky je primo spojena s projektem zadavatele Koncept.Awards
This award was granted to Mather Communications, s.r.o. by Národní ústav odborného vzdělávání v Praze for an amount of CZK 4,835,000. The procurement process was conducted through open for the category of services. The award was granted on 2011-05-02. This is award number 2.
This contract has multiple awards. This is award number 2. View other awards for this contract
| Supplier | Amount | Award date | Award number |
|---|---|---|---|
| 🇨🇿 Mather Communications, s.r.o. | CZK 4,835,000 | 2011-05-02 | 2 |
Market context and opportunities
The execution of this contract allows the entity Národní ústav odborného vzdělávání v Praze to fulfill its public service objectives efficiently.
The open purchase modality ensures that the process is transparent and compliant with regulations.
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
This transparency in public procurement promotes fair competition, prevents corruption, and ensures that public resources are used efficiently for the benefit of citizens.
Additional data
Contract NumberCZ_ocds-70d2nz-4da86062-4f78-450c-a8e0-70cda39f6e2b-award-2Publication date2011-05-17Contract datenot reportedAward date2011-05-02CategoriesservicesPurchase modalityopenMethod detailspt_openStatusnot reportedData sources
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