📑Servicio de transmisión de 12 spots institucionales de 30 segundos cada uno, en un medio televisivo por cable y vía internet (streaming), con programación de contenido religioso. Dirigido a 71% hombre
Procurement process summary
This process is to purchase Servicio de transmisión de 12 spots institucionales de 30 segundos cada uno, en un medio televisivo por cable y vía internet (streaming), con programación de contenido religioso. Dirigido a 71% hombres y 29% mujeres, entre 18 a 45 años, de nivel socioeconómico A, B y C; con cobertura en los 22 departamentos de Guatemala, por más de 125 cableoperadores y que dentro de su grilla cuente con programación de cinco franjas noticiosas. Versión: Historias de Vida. Servicio a utilizarse en el período del tercer cuatrimestre 2025.
This contract was awarded by 🇬🇹 INSTITUTO GUATEMALTECO DE SEGURIDAD SOCIAL -IGSS- for an amount of GTQ 24,540 to 1 supplier. It was published on 2025-10-09 through Compra de Baja Cuantía (Art.43 inciso a) and its current status is Publicado
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
Buying entity🇬🇹 INSTITUTO GUATEMALTECO DE SEGURIDAD SOCIAL -IGSS- Buying unitCOMUNICACION SOCIAL Y RELACIONES PUBLICAS Publication date2025-10-09 Contest statusPublicadoAwards
This award was granted to COMUNICACIONES EFECTIVAS, SOCIEDAD ANÓNIMA by INSTITUTO GUATEMALTECO DE SEGURIDAD SOCIAL -IGSS- for an amount of GTQ 24,540. The procurement process was conducted through Compra de Baja Cuantía (Art.43 inciso a) for the category of Not available. The award was granted on 2025-10-09.
| Supplier | Amount | Award date |
|---|---|---|
| 🇬🇹 COMUNICACIONES EFECTIVAS, SOCIEDAD ANÓNIMA | GTQ 24,540 | 2025-10-09 |
Market context and opportunities
The execution of this contract allows the entity INSTITUTO GUATEMALTECO DE SEGURIDAD SOCIAL -IGSS- to fulfill its public service objectives efficiently.
The Compra de Baja Cuantía (Art.43 inciso a) purchase modality ensures that the process is transparent and compliant with regulations.
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
This transparency in public procurement promotes fair competition, prevents corruption, and ensures that public resources are used efficiently for the benefit of citizens.
Additional data
Contract NumberGT_E570610311Publication date2025-10-09Award date2025-10-09Purchase modalityCompra de Baja Cuantía (Art.43 inciso a)StatusPublicadoData sources
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