📑EU-China Tourism Year Digital Marketing Campaign
Procurement process summary
This process is to purchase EU-China Tourism Year Digital Marketing Campaign.
This contract was awarded by 🇧🇪 European Travel Commission for an amount of EUR 1,490,000 to 1 supplier. It was published on 2018-01-20 through selective
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
Buying entity🇧🇪 European Travel Commission Buying unitnot reported Publication date2018-01-20 Contest statusnot reported DescriptionThe Contracting Authority intends to commission the production of a digital marketing campaign. The campaign is targeted towards Chinese consumers, who have an interest in travelling abroad, with focus on cultural explorers and authentic experience seekers that resident in first and second tier cities in China. The objective of the digital marketing campaign is to raise consumer awareness of Europe as a travel destination in China on the occasion of the celebration of the 2018 EU-China Tourism Year.Awards
This award was granted to Select Holding by European Travel Commission for an amount of EUR 1,490,000. The procurement process was conducted through selective for the category of services. The award was granted on 2018-04-25. This is award number 1.
| Supplier | Amount | Award date | Award number |
|---|---|---|---|
| 🇨🇳 Select Holding | EUR 1,490,000 | 2018-04-25 | 1 |
Market context and opportunities
The execution of this contract allows the entity European Travel Commission to fulfill its public service objectives efficiently.
The selective purchase modality ensures that the process is transparent and compliant with regulations.
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
This transparency in public procurement promotes fair competition, prevents corruption, and ensures that public resources are used efficiently for the benefit of citizens.
Additional data
Contract NumberBE_ocds-70d2nz-91c2afc2-5725-41e2-808d-9a8efe7abb3a-award-1Publication date2018-01-20Contract datenot reportedAward date2018-04-25CategoriesservicesPurchase modalityselectiveMethod detailspt_competitive_negotiationStatusnot reportedData sources
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