📑Digital Marketing Framework Agreement.
Procurement process summary
This process is to purchase Digital Marketing Framework Agreement.
This contract was awarded by 🇬🇧 Scottish Government for an amount of GBP 10,000,000 to 1 supplier. It was published on 2020-09-18 through open
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
Buying entity🇬🇧 Scottish Government Buying unitnot reported Publication date2020-09-18 Contest statusnot reported DescriptionThe Scottish Ministers wish to award a Framework Agreement for the Provision of Digital Marketing Services. The Framework will be multi-supplier with up to 5 suppliers appointed. Digital Marketing Services include the technical and creative development of digital materials to deliver targeted messaging and engagement with identified audiences in pursuit of Framework Public Body's objectives and where relevant, to support behaviour change. This can consist of the development, creation and delivery of digital marketing activity, records and databases as well as the creation, collation, and maintenance of digital content across all platforms and responsibility for functionality, usability and analysis of content.Awards
This award was granted to The Union Advertising Agency Ltd by Scottish Government for an amount of GBP 10,000,000. The procurement process was conducted through open for the category of services. This is award number 2.
This contract has multiple awards. This is award number 2. View other awards for this contract
| Supplier | Amount | Award number |
|---|---|---|
| 🇬🇧 The Union Advertising Agency Ltd | GBP 10,000,000 | 2 |
Market context and opportunities
The execution of this contract allows the entity Scottish Government to fulfill its public service objectives efficiently.
The open purchase modality ensures that the process is transparent and compliant with regulations.
Transparency in this process is reflected in the detailed publication of all aspects of the contract and its results.
This transparency in public procurement promotes fair competition, prevents corruption, and ensures that public resources are used efficiently for the benefit of citizens.
Additional data
Contract NumberUK_ocds-70d2nz-2be0d24d-c976-475a-aa18-b8fc8b980ff9-award-2Publication date2020-09-18Contract datenot reportedAward datenot reportedCategoriesservicesPurchase modalityopenMethod detailspt_openStatusnot reportedData sources
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